Maruti Suzuki Invicto : Maruti Suzuki just turned the premium people-mover market on its head with the Invicto, a plush hybrid MPV that’s gunning straight for Toyota’s Innova Hycross crown.
Priced from about ₹25 lakh, this bad boy offers near-identical luxury and tech but at a friendlier tag, making it the go-to for families tired of overpaying for the badge.
Launched back in 2023, it’s evolved into a bestseller by blending SUV swagger with minivan practicality, and recent hybrid upgrades have folks ditching Toyota showrooms.
Powertrain Punch That Feels Premium
Under the hood, Invicto rocks a 2.0-litre Atkinson-cycle petrol mill paired with an electric motor, dishing out 150 bhp and 188 Nm through a slick e-CVT gearbox.
ARAI claims a stellar 23.24 kmpl, perfect for those endless Indian highway slogs or bumper-to-bumper city crawls.
The self-charging strong hybrid setup means no plugging in—just seamless switches to EV mode for whisper-quiet neighborhood zips, with paddle shifters for that extra thrill when overtaking trucks.
What sets it apart from rivals? Instant electric torque makes merging a breeze, and regenerative braking tops up the battery during traffic jams, cutting fuel bills for budget-savvy dads hauling the clan.
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Owners swear by its refined highway poise, stable at triple digits without the drone of turbo diesels. Maruti’s recent tweaks, like better battery cooling, ensure it handles Desi heat without a sweat.
Cabin Oasis for Long-Haul Family Adventures
Step inside, and it’s like a lounge on wheels—captain seats in the second row with ottomans on top trims recline like first-class airline thrones, complete with ventilation and extendable leg rests.
Opt for the 7-seater, and you’ve got limo-level space; the 8-seater squeezes in extras without skimping on comfort.
Third row? Surprisingly adult-friendly with decent knee room, and the boot swallows weekend luggage even when full.
Panoramic sunroof floods the space with light, ambient LEDs set the mood, and dual-zone climate keeps tempers cool on scorching trips.
That massive 10.1-inch touchscreen runs wireless Android Auto and Apple CarPlay, flanked by a heads-up display and 360-degree cameras for parking in tight urban spots.
Powered ottomans, wireless chargers, and a hands-free tailgate make it feel posh, not just practical—ideal for grandparents tagging along.
Safety Net That Outshines the Competition
Maruti’s flaunting a fresh 5-star Bharat NCAP rating, packing six airbags as standard, plus curtain bags on higher variants.
ABS with EBD, hill-hold assist, and tyre pressure monitors come baked in, with the NEXA Safety Shield adding electronic stability and valet mode to lock features remotely.
Hisashi Takeuchi, Maruti’s boss, highlighted how 15 models now boast airbags, but Invicto’s the star for family fortification.
In pothole-riddled India, its sturdy monocoque frame and ADAS bits like adaptive cruise shine.
Toyota’s Hycross matches on safety paper, but without the same crash-test badge yet, Invicto edges ahead for paranoid parents.
Real-road tests praise its composed handling over speed breakers, proving it’s built tough.
Stealing Toyota’s Lunch: Value Over Badge
Here’s the kicker—Invicto shares its bones with the Innova Hycross but starts ₹5-7 lakh cheaper.
Zeta trim at ₹24.97 lakh packs hybrid smarts, while Alpha+ at ₹28.61 lakh rivals Toyota’s top-end without the ₹30 lakh-plus sting. November 2025 saw discounts up to ₹1.4 lakh, sweetening the pot amid festive frenzy.
Maruti’s vast service network and bulletproof resale trump Toyota’s reliability rep for many.
Suzuki Connect lets you track via app, integrate Alexa for voice commands, and even remote start—features that feel futuristic.
Buyers torn between the twins flock to Nexa for the savings, calling it the “poor man’s Innova” that’s anything but poor in kit.
Why Mauti Suzuki Invicto’s the New Family King
With SUV-mimicking stance—chunky grille, roof rails, 17-inch alloys—it parks like a premium hauler, not a vanilla van.
Mileage queen for green thumbs, torque monster for loaded drives, and now safer than ever, it’s carving a chunk from Toyota’s dominance.
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Waiting lists are growing at Nexa outlets as word spreads: luxury doesn’t need a premium price tag.
Test drive one on a weekend getaway route, and you’ll see why families are switching.
Maruti’s not just building cars; they’re redefining affordable opulence. The road ahead? More hybrids, maybe PHEV next, but for now, Invicto rules the roost.