Mahindra Thar Roxx : Mahindra Thar Roxx storms the market as the ultimate luxury 4×4 off-roader around ₹14 lakhs, blending rugged beast mode with plush family vibes that turn heads everywhere.
Launched last year, this five-door icon builds on the Thar’s cult status, packing premium tech and trail-conquering guts into an unbeatable package for adventure seekers on a smart budget.
Boxy Brilliance and Road Presence
Spot a Thar Roxx rumbling down the highway, and you can’t miss its squared-off swagger – towering stance, C-shaped LED DRLs slashing across the front like lightning, and chunky 19-inch alloys wrapped in all-terrain rubber that scream “ready for anything.”
Mahindra stretched the wheelbase for those extra doors without losing the aggressive vibe, adding remote fuel lid and high-mount stop lamp for everyday ease.
Everest White gleams pure, Stealth Black broods mysteriously, Nebula Blue pops electric – pick Tango Red for fire or Battleship Grey for stealth warrior cool.
Approach angle hits 41.8 degrees, departure 36.1, with 226mm ground clearance to laugh at ruts and rocks.
This isn’t just an SUV; it’s a statement – boxy charm meets modern LED projectors and fogs, drawing stares from sedans and SUVs alike.
Plush Cabin Loaded with Luxury
Slide inside, and the Thar Roxx flips the script from roughneck to ritzy lounge – soft-touch leatherette dashboards, ventilated front seats hugging you through heatwaves, and dual-tone ivory-black or brown-black schemes that feel XUV700 fancy.
10.25-inch touchscreen blasts Harman Kardon 9-speaker Dolby Atmos tunes, wireless Android Auto/Apple CarPlay syncing seamlessly.
Rear benches recline generously for five comfy souls, 447-litre boot swallows weekend gear, panoramic sunroof flooding light like a sky window.
Level 2 ADAS – adaptive cruise, lane keep, auto emergency braking – plus 360-camera and blind-spot views make highways stress-free.
Powered driver seat, auto AC with air purifier, heads-up display – it’s luxury that doesn’t shout, just delivers when you need it most.
Muscle Engines and 4×4 Mastery
Heart of the beast? Punchy 2.0-litre turbo-petrol (up to 175PS/380Nm) or refined 2.2-litre mHawk diesel (173PS/370Nm), both mated to slick 6-speed manuals or autos.
Diesel 4×4 variants shift-on-fly between 2H/4H/4L, electronic rear locker and brake-locking diff tackling mud, sand, inclines with ease.
Claimed 15.2kmpl diesel efficiency shines real-world at 12-14kmpl mixed, petrol around 10kmpl – torque floods low for effortless crawls or overtakes. Intelli-Turn tightens circles in 4-low, water wading to 650mm.
Five-star Bharat NCAP crash rating backs six airbags, ESP, hill descent – safety as tough as the shell.
Mid-Spec Magic at ₹14 Lakhs
MX3 RWD Petrol AT kicks off near ₹14.42 lakh ex-showroom, nailing value with basics plus auto ‘box – step to MX3 Diesel manual at ₹15.36 lakh for torque twist. On-road Delhi hovers ₹16-17 lakh, waits easing to months from launch frenzy.
Top AX7L 4×4 Diesel AT touches ₹22 lakh, but ₹14 lakh sweet spot gets sunroof, cruise, rear cam – luxury without excess. RWD for city zip, 4×4 for wild weekends.
Colors, alloys, trims galore – Mahindra dealers buzzing with stock post-2025 tweaks.
Dominating Rivals in the Dirt
Jimny’s cute but cramped; Thar Roxx dwarfs it in space, power, features – same price, double utility. Force Gurkha lags in tech, Scorpio-N trades off-road edge for comfort.
Creta/Seltos shine on tarmac but flinch off it; Roxx blends both worlds better, road presence unmatched. Owners rave modification playground – lift kits, wraps galore.
Ride firms over bumps – highway soother, trail tamer – though city potholes jostle rears.
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Mahindra Thar Roxx Owner Tales and Market Heat
Forum buzz explodes: “Feels like royalty off-grid,” one dad shares after family campout. Test mules hint 2026 1.5L diesel refresh for thriftier runs, but current Roxx rules waits.
From Goa Thar Fests to daily Delhi dashes, it’s family hauler by day, conqueror by dusk. At ₹14 lakhs, this luxury 4×4 off-roader redefines bang-for-buck – snag one before lines reform.